Effective messaging for crowdfunding campaigns

Research shows which types of updates and comments keep donations flowing

By Holly Ober | | Business

Lonely? These odd rituals can help

Personal rituals around everyday tasks ease loneliness

By Holly Ober | | Business

Payless stunt shows how expectation guides experience

Sometimes quality is in the eye of the beholder

By Holly Ober | | Business

Why renting can be better than owning

Purchasing a skill-based product can be self-defeating

By Holly Ober | | Business

Disruption makes startup investors balance caution against fear of missing out

Disruptive startups attract investors quickly but receive less money than their more conventional counterparts

By Holly Ober | | Business