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Retailers can manipulate consumer regret to beat competitors

Offering an everyday low price might not be the best strategy for retailers facing the threat of new competitors in their market

By Holly Ober | November 19, 2018 | Business

How servicization addresses sustainability with a focus on profitability for firms

UCR professor evaluates emerging business strategy in updated academic paper

By Sophia Stuart | February 7, 2018 | Business

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